We planned and executed The Red Carnival, a vibrant three-week anniversary celebration for Shoprite Nigeria. More than just a sales campaign, it was a festive, ownable platform designed to reward loyal customers and reinforce Shoprite’s commitment to quality, value, and community.
With live music, games, food experiences, massive discounts, and exciting giveaways, the campaign successfully drove in-store traffic, boosted sales, and deepened emotional connections—cementing Shoprite’s position as a beloved retail destination.
